Leadpages – is it worth the money? Owning a business is not as easy as it sounds. You have to look at different aspects, parameters, find new clients, etc. Essentially, all of this is done to meet one basic need which is to let your business grow.
Now, modern business tactics are way too different from the old ones thanks to technology. With a huge number of different software that address to the tiniest of details your business might need, it has become not just simpler but more enjoyable working for business expansion.
We’re assuming that you already own a business and if we’re spot on, the software we will be discussing today can help you grow your small business into a substantial one.
Marketing a business is key to its success and it’s’ the most difficult part too. People try all sorts of things such as social media, pamphlets, online ads and other but they may still not be getting the results they are looking for.
The software we are about to discuss will answer many of the questions related to business expansion.
Table Of Contents
01. What Is Leadpages?
02. Leadpages – An Introduction
03. The Pricing
04. Is Leadpages Better Than Other Similar Tools?
05. Is It Simple To Use?
06. Pros Of Leadpages
07. Cons Of Leadpages
08. What Users Are Saying About Leadpages?
09. Is It Popular?
10. The Final Word
What Is Leadpages?
Leadpages started serving businesses in January 2013 so still relatively young software in the business world. It has tools and features that guarantee efficient results and makes it a must have tool. It designs web apps and software which you think can be beneficial in addressing your audience ultimately enlarging your customer pool.
Parameters such as ROI, web traffic and customer engagement which are vital for any business today are handled with ease with Leadpages in operation.
You might be wondering it is the same old jargon all software promise. However, not every software is good enough as it promises to be. To find out whether Leadpages is good enough to meet your expectations, stay with us for the next few minutes.
Leadpages – An Introduction
Leadpages lets you grow your business by enabling you to collect more leads. Ultimately, you are able to drive more sales which make for a better return on Investment. It has tools to engage your potential customers ensuring that they end up buying your product.
Since you should facilitate your customers as much as you can, Leadpages lets you sign up your customers through:
- Text messages
- Landing pages
- Social Media
Leadpages ensures that you can deploy and create your own landing pages without having to acquire any technical knowledge i.e. you do not need to write any complex codes. Isn’t it a winner for small and medium businesses?
To summarize what this software can do, here are some of the things you will be able to do:
- Access smart Integration options for Email and Analytics.
- Use already made templates for Mobile Devices.
- Customize your Landing pages.
- Manage customer Accounts.
- Host Landing pages at Fast Speed.
Other than these, there is a variety of features allowing you to make the on-site experience for your customers worthwhile.
As we investigated into the pricing plans for this software, we found out that Leadpages has taken every step to facilitate potential customers. It targets all sizes of business and so the pricing has been kept really flexible. Some of the other similar software doesn’t offer much of this flexibility so it is one of the benefits you will get with this software.
- Standard Plan is available for $25 a month. It has all the basic features so it is ideal for smaller startups looking to find their feet in the market. We would recommend new business owners to go for this package rather than jumping to the more advanced versions straight away.
- Pro Annual Package is offered at $49 per month and it has more features. It is probably the best seller at Leadpages because it covers the most essential business aspects.
- Advanced Plan is available for $199 a month and it has all the Leadpages features. It is an ideal tool larger enterprises looking for landing page builders. If you own an established and recognized business and you are looking for further expansion, this package will be ideal for you.
Is Leadpages Better Than Other Similar Tools?
Well, Leadpages is not one of its kind software. There are other tools offering similar services of course and therefore, it is important to compare Leadpages with them. Landing page services and customer engagement tools will always offer features such as personalized on-site experience and web page optimization so Leadpages has it all too.
One of the attractive features is that it also targets smaller businesses, which is not an option in several other software. It has HubSpot integration unlike others. Although there may be questions regarding customer support and small number of integrations but all in all, it is a decent package to be recommended.
Is It Simple To Use?
With limited integrations on offer, you might be wondering it is not all that easy working with Leadpages. However, the features and integrations work amazingly well together to give you the best results. What’s good though is that there is a FAQ section at the website to help starters. Also video tutorials are available to address any queries.
We will have a look at some of the highlights and commonly used tools to explain this ease of operation
Easy to Use Templat
While designing landing pages, it is instrumental to give the users the best online experience because you don’t want them to flee away. This is why, Leadpages templates offer high speed performance especially for mobile interfaces. Quite frankly, it’s a much needed tool because most of the users today use tablets and smart phones.
A/B Testing Feature
Now many of the other software services may not offer testing services. You design a code and you put it straight to operation. However, designing in Leadpages is incredibly easy and you can design landing pages graphically without touching a single line of code. Therefore, you don’t need tech experts to build landing pages anymore.
Analytics and Reporting
The reporting interface has to be intuitive in a software. It makes your job not only easier but more enjoyable. In Leadpages, you will find quite interactive reporting features with dashboard options. Therefore, you get the access to every important parameter with ease.
As the above mentioned features along with many others work together, they give you the results as promised at the start. You can create webinars, collect leads through online forms and much more. Since things are amazingly simple thanks to efficient coding and programming, Leadpages makes for a prospective deal for the future of your business.
What’s even more impressive is the fact that you can use any of these features as per your liking. Certain tools may be more beneficial for your business ahead of the others so you have options to analyze and use different features. Such flexibility makes Leadpages much more useful software ahead of the others.
Pros of Leadpages
The list of pros of Leadpages is quite a long one. Here, we present to you some of the top advantages of this software:
- You can make attractive headlines using several formatting options
- Test webinar headers, audience engagement and possible success chances.
- Quick actions and easy to use tools
- Easy access to reports with intuitive dashboards
- Ready to use templates reduce designing time
- Efficient integrations allow you to handle emails, surveys and webinars etc.
- It is an SEO friendly software so you won’t be missing out on the perks of keeping things SEO friendly,
- It is a trusted software in many parts of the world.
- Regular and quick updates for features ensure that you get the best performance every time.
Cons of Leadpages
You might be wondering whether such a facilitating software has any cons. Well, nothing is perfect and Leadpages is no exception. There are a few areas where this software can improve and here they are:
- Optimization for smart phones is available but it can only be done through the web. There is no Android or iOS app for this software so at the moment you will need to sit in front of the desktop to build your landing pages.
- Support options are limited whereas other software give you email and phone support. Leadpages can certainly improve in this area.
What Users are Saying about Leadpages?
To give you the real feel of how using this software really feels we considered it best to hear it from the users themselves. It is probably a more reliable source of information and as a customer, you are more likely to trust them. What we can assure is that these reviews are normally quite appreciative of this software which itself suggests its worth. However, there are also a few complaints that we will mention here as well.
On the most reliable marketing software reviewer platforms such as G2crowd, Leadpages has a 70% of 5-star rating. Most of the users suggest it is ideal for smaller and upcoming businesses. Most of the users said that the ready to use template make it a lot easier for them to build landing pages in quick time.
Another software review portal Getapp suggests that it has competitive prices as compared to other software available. It says that Leadpages has Facebook friendly pages which let you target more potential customers.
Many of the users recommend that there should be support services to improve customer experience. They suggest it would let businesses unlock their potential as they make the best use of the available features.
Is It Popular?
Leadpages has been serving in United States, Canada and most parts of Europe. It has international exposure and general response from the customers has been great.
Leadpages currently has more than 40,000 customers which speak for its popularity itself. Having more than a million viewers every day, it continues to impress new customers and more and more users have been taking its services.
It can be termed as a popular software brand. If you want us to translate this into numbers, here is a little research for you.
According to SimilarWeb, Leadpages official website is visited by 3.3 million visitors in the last 6 months but surprisingly, this number has gone down. As of April 2016, there were nearly 5 million visitors so there is quite a visible difference.
On the other hand, 3.3 million monthly traffic is huge for the online service that targets a specific audience.
Among Social platforms, Facebook derives the most traffic which indicates that Leadpages has done well when it comes to social engagement.
Alexa suggests that the website performance has been on the rise recently. It has jumped up in the rankings in the month of October. Lead Pages is currently ranked among the top 4500 most visited websites in the world which alone is an indication of its success.
Most of the visitors are from United States which is understandable followed by Indian visitors. More than 40% of visitors come from just these two countries.
The Final Word
If you ask us, it is an astounding YES from our side. This software is great for businesses because of its pricing, features, and prospective solutions. Some of the biggest brands such as Forbes, TechCrunch, Fortune, The Huffington Post and many others are customers to this software and if you see, they have been doing really well in the market haven’t they?
Therefore, when it comes to recommending this software to new businesses, we won’t ever hesitate in saying yes. Of course, there are areas which need to be worked upon but that shouldn’t keep you from using this software.
If you can get landing page builder services for as low as $25 every month, there is hardly a substitute for it. So if you’re in pursuit of a software that gives you ready to use templates for page building, notifications for your customers, easy to use features and integrations, you know where to go.